Friday, June 20, 2014

Why The Best Schools Succeed

Successful schools have three things in common. One is that they create relationships with trusted partners and vendors in the community. In my experience relationships are key to any successful school. Our office fields many calls throughout the year from schools with unique issues. Perhaps an administrator wants to give a Yearbook to a student that can't afford a one but has great academic performance. In this case we will make available a handful of Yearbooks to assist the school and we can talk pricing strategies to allow the school to have Yearbooks on hand every year for these situations. 

Secondly, successful schools are always thinking two and even three years down the road. What do we want the Yearbook to look like in 2015? Recently I had a meeting with a new school that asked a great question. "How are you different than the other publishers". How long do we have to talk? ;)

Finally great schools focus their first editors' meeting on the Yearbook NOT the budget.  Nothing brings a meeting down quicker than talking about price, copy counts and page counts.  Start with the dream and work the finances around it.  

#yearbooksuccess is easy when you start now. Visit www.yearbookdiscoveries.com the best schools are already there.  

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